Google Display Ads
√ Thanks to Google Adwords Display Ads, visual ads to be prepared for your website allow your ads to be displayed on YouTube and Gmail on tens of thousands of Google sites.
√ For campaigns to be published with the Google Display ad model, it can be provided on the sites where certain keywords are passed, with demographic filtering, with the interests to be determined and remarketing options.
√ The Google Display Ad model is mostly used to increase the number of visitors and brand awareness, and when used with the remarketing model and the right strategies, it will increase your sales rates.
Google Image Ads
Google image ads are an ad model that cries the delivery of your ad with text + image on the Google search engine. In this type of advertisement, you can publish banner or gif ads that you will prepare within the dimensions determined by Google, together with your text ad. With display ads, you both have the opportunity to make a presentation to your users visually, and you can quickly increase your brand’s recognition and awareness. You can have your banner ads run on all websites that have an agreement with Google. In addition, you will have the opportunity to reach your target audience directly through the advertisements you will give on the sites you think are relevant to your industry.
What are the Advantages of Google Display Network Ads?
You can set certain criteria related to your product and service so that people who are interested in that topic can see your ad.
You can use all the sites in the Google display network by targeting them for your advertising purposes.
With display ads, you can run your ads on high-quality news sites, pages, and websites on specific topics.
You can publish your ads by creating your own target audience according to the criteria you set.
You can increase your brand awareness with Google Ads.
You can attract traffic to your site from among the display ads and the websites registered in this system.
Display Ads with Advanced Targeting Options
With advanced targeting methods in Google AdWords display ads, you can choose the people or sites where your ads will show.
Keyword or Subject
You can choose sites with keywords you choose or pages on certain topics all over the Internet.
Interest or Remarketing
You can target users interested in certain products and services, based on past behavior or users who have already come to your site.
Demography
You can target ads by age, gender, and parental status. In other words, targeting is possible for mothers over 30 years old.